It’s all too easy to fall into cliché when describing the SEMA experience: “It’s like being a kid in a candy store.” “We’re on cloud nine.” “It’s like Christmas morning for a whole week.” “WUBBA LUBBA DUB DUB!” Okay, maybe not that last one, but the experience is such an overload on the senses that it’s hard to accurately convey just how big a deal the show is. Current numbers estimate that SEMA is the biggest trade show on the planet, eclipsing even the Consumer Electronics Show and San Diego Comic-Con.
As for things relevant to our interests, the Ford F-Series once again won the SEMA Award for Hottest Truck.
With the sheer number of 2017 Super Dutys on display at pretty much every booth imaginable, it’s obvious Ford is doing something right. Seriously, we couldn’t take ten steps in any direction without running face-first into a brand-new F250 or F350.