American Force Wheels Launches Customer Connection

October 2015 News, Products Trevor Mason Web Exclusive

American Force Wheels takes pride in providing a custom experience for its customers. To that end, they have launched what they’re calling Customer Connection. 

“Shopping for new custom wheels is a very personal experience,” said Ray Shadravan, owner and president of American Force Wheels. “We don’t make or sell off-the-rack wheels. Everything we do is 100% custom. And so it requires a considerable amount of thought on behalf of the buyer. It is, after all, an extension of the vehicle owner’s personality and character. Our new Customer Connection process was designed to give buyers more control by engaging them throughout the buying process, beginning at the dealer level and continuing through shipping and fulfillment.” 

This handy dandy infographic illustrates the process. 

Nick Chin, American Force’s marketing director, says, “This is another way our company continues to differentiate itself. We’re very well known for helping our customers achieve their vision. This new process will help us take service to the next level by adding key touch points which will in turn provide the AFW team with valuable customer feedback.” 

For more information, call 786-345-6301 or visit

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