A Prius pickup?

January 2011 News

Could Toyota's shelved A-BAT hybrid compact pickup truck concept return as a member of Toyota's newly announced Prius vehicle family? Something similar could happen, according to Bob Carter, group vice president and general manager of Toyota Division at Toyota Motor Sales USA.

Toyota announced its new Prius family of vehicles today at the 2011 North American International Auto Show in Detroit. In addition to the current Prius hatchback and Prius plug-in hybrid, the all-new larger Prius V (the V stands for "versatility") and the sporty Prius C concept vehicle were shown.

"Prius means high mpg, low environment impact," said Carter, adding that a pickup truck could join the family "possibly, if it meets the criteria. It's not off the table, but nothing is decided at this point."

The Advanced Breakthrough Aero Truck debuted at the 2007 Detroit auto show as an all-new take on Toyota's original compact pickup truck roots in the U.S. The A-BAT featured a hybrid powertrain, unibody construction and a small footprint for maneuverability and weight savings. A cab-forward passenger compartment maximized rear cargo space in the A-BAT's compact packaging.

Toyota paused efforts toward building a production version of the A-BAT in 2009 because of a number of market uncertainties at the time, Carter said.

If a Prius pickup were developed, it would slot under the current Toyota Tacoma and not replace it because some truck buyers still have a need for a smaller truck with traditional truck capability, Carter said.

Read more at http://news.pickuptrucks.com/2011/01/small-pickup-truck-a-possibility-to-join-toyotas-new-prius-family-of-hybrids.html

  • Like what you read?

    Want to know when we have important news, updates or interviews?

  • Join our newsletter today!

    Sign Up
You Might Also Be Interested In...

Send to your friends!



Recapping the Vegas Show

Sneak Peek

Already a subscriber? Please check your email for the latest full issue link.