According to information SEMA sent us late this past summer, pickup sales dropped 26 percent compared to the same period a year ago.
The following chart shows top 10 selling pickups in July, 2008, along with figures showing trends and the sales numbers through mid summer.
| Make/Model | July 2008 | July 2007 | Change | Jan.-July 2008 | Jan.-July 2007 | Change |
|---|
| Ford F-Series Light Duty |
26,897 |
33,893 |
-20.6% |
191,725 |
247,156 |
-22.4% |
| Chevrolet Silverado |
26,391 |
35,718 |
-26.1% |
211,448 |
271,999 |
-22.3% |
| Ford F-Series Super Duty |
16,228 |
20,448 |
-20.6% |
115,260 |
150,479 |
-23.4% |
| Toyota Tundra |
13,413 |
23,150 |
-42.1% |
89,929 |
105,990 |
-15.2% |
| Dodge Ram Pickup Light Duty |
13,223 |
18,173 |
-27.2% |
93,168 |
133,033 |
-30.0% |
| Toyota Tacoma |
11,662 |
13,963 |
-16.5% |
95,730 |
106,425 |
-10.0% |
| GMC Sierra |
9,045 |
11,760 |
-23.1% |
73,921 |
85,231 |
-13.3% |
| Dodge Ram Pickup Heavy Duty |
8,105 |
11,139 |
-27.2% |
57,104 |
81,536 |
-30.0% |
| Nissan Frontier |
6,627 |
5,331 |
+24.3% |
30,199 |
39,379 |
-23.3% |
| Chevrolet Silverado HD |
6,598 |
11,279 |
-41.5% |
52,861 |
85,894 |
-38.5% |